http://herdcensus.com/2014%20STATE%20OF%20THE%20HERD%20REPORT.pdf
The above link contains a pdf of a in depth report on the statistics of the Brony community, collected via a survey likened to the national census.
Aswell as being a useful source of statistics I think this serves as an example as the commitment individuals are prepared to put into a Fandom. Investing large amounts of time into things that may seem trivial to others, in this case a subculture derived from a children's cartoon.
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